Think of Shoppers Stop and what comes to mind is India's first Department Store. 26 stores, 13 cities later they are an organization geared to meet the challenges of the Indian retail industry at a whole new level. A daunting vision. A haunting challenge. The will to succeed. And a new partner in the online space, to help set the pace.
Cutting to the chase, we are in the process of creating the new online presence for the corporate entity and brand Shoppers Stop. The architect's minds are humming, the creative corridors are buzzing, the tech team is gearing. Enough said for now. Watch this space for the new shape of online things to come for India's buzziest retail brands.