For over 25 years, Clive Sutton has been at the forefront of the luxury and performance car industry. With an unrivalled reputation for providing first class, multi-faced service, including comprehensive after-sales care, as well as a bespoke styling service. Their speciality is offering immediate or shorter delivery of new and premium cars; sourced from the UK, Europe and the US; like Aston Martin, Ferrari, Lamborghini, Porsche, Mercedes-Benz, Rolls-Royce, Bentley, Range Rover, American imports and classics.
So why are we telling you all this? Simply because the all new www.clivesutton.co.uk has been redesigned, built and launched by our UK subsidiary, D'zine Interactive Ltd.
The Showcase area
Car models are showcased with an interactive photo and video gallery, full features list, technical specifications, finance and personalisation options. The CAP database has been integrated with the website. This third party database contains information on all the cars available in the UK market and virtually every car that has been manufactured. CAP data has been successfully integrated with the websites' functionality, to make available comprehensive information for users. A user can print the details or download the same information in a pdf format for later reference.
Ecommerce
The website is prepped and ready for online transactions. Linked with the SagePay Payment gateway, a user can pay for services received from the company online or even place a deposit for a car online.
Customer Contact
A visitor to the website can talk to Clive Sutton directly through the LivePerson live chat facility on the website or request a callback. As a matter of fact, in the first 2 months of the website going live 2 cars were sold through the live chat facility. The website also has a Car Alert system which an interested user can use to receive email alerts whenever a car of a specific brand is available for sale.
Website Maintenance
The website is developed using our very own BrewMaster CMS on the PHP platform. The CMS has been customised to accommodate some very specific needs of the luxury car business.
Lead Management
Then, there is an integrated Lead Management System (LMS) that captures and displays a variety of leads that are generated by and through the website. Using this system members of the sales team can track, follow and even close leads online. This module is also linked to a SMS gateway that enables site managers to generate, set and auto-fire reminder through an SMS sent to the sales persons' mobile number. Our internet marketing team manages all the SEO, PPC and Email marketing campaigns for Clive Sutton to generate leads for the business.
Brokerage
This is quite a unique online service. A user wanting to sell a car visits the website and posts the details of the car. The Clive Sutton brokerage team establishes the true market value of the car and then promotes the vehicle amongst their inventory both online and offline. They provide full dealer facilities for the purchasers and the seller obtains fair market value without any of the hassles of selling privately.
Can't wait to get there yourself? Click here and enter!
WHAT DID WE DO
- User Interface and XHTML/CSS
- Technology implementation for the whole website
- CMS (BrewMaster) integration
- Integration of online video technology with a leading CDN provider
- SMS gateway integration
- LivePerson live chat incorporation
TECHNOLOGY USED
Server side - PHP
Client side - XHTML, CSS, AJAX
Database - mySQL
WHAT THE CLIENT HAD TO SAY
"D'zine with both their UK and Indian teams provide deliverable and cutting edge web solutions. We have moved our entire web and e-commerce activities to D'zine and can recommend them very highly. More responsive and accountable than top UK web companies we have used before at more reasonable cost even though the team are largely based in India.
Top qualities: Great Results, Good Value, High Integrity"
RELATED NEWS
A D'zine commended @ Motor Trader Awards
July 09, 2009
Clive Sutton for Website of the Year
June 15, 2009